Apple: 12 Years Without The Master

In Case Study #23 I take a look at the 12 lost years of Apple.  Yeah, yeah many people will protest that statement.  But you cannot deny the malaise and flat-line existence of Apple during the tenure of Sculley, Spindler and Amelio.  Rather than dwell on items that you can read about in any number of books, I thought I’d use this week’s case study to discuss strategy.

This Episode includes a “How to” look at Blue Ocean Strategy and the now-famous four actions framework.  This is a key lesson you can certainly use in your business or career now and in the future.

Grab your notebook, take notes and if you see something interesting, please leave a comment or share the video on social media along with your thoughts – join the conversation.

Come learn every Friday and take your company to the next level – subscribe to the Valuetainment channel on YouTube: http://bit.ly/2aPEwD4

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Nintendo – How A Legendary Company Started

In Case Study #20 I dive into Nintendo and take you back to the beginning of what became a legendary company in video games.

Nintendo started as a playing card company.  It would be 40 years after that humble start before it would venture into video games where it would make history.  In 1977 it launched one of the first small consoles that connected to early color TVs.  This was followed a couple years later by the arcade hit Donkey King and then the NES, the record-setting Gameboy and later the innovative WII.  Throughout the journey, Nintendo has been a bold innovator.  The path to success was not without challenges and pitfalls but Nintendo pushed through the tough times to secure its spot as an industry icon.

This success story includes a focus on two very important lessons:

– Focus on your core competencies – know what you or your company does well and WHY you do it well.

– When you need people with specific skills or experiences, don’t tough it out and limp along – go find those people NOW.

Grab your notebook, take notes and if you see something interesting, please leave a comment or share the video on social media along with your thoughts – join the conversation.

Come learn every Friday and take your company to the next level – subscribe to the Valuetainment channel on YouTube: http://bit.ly/2aPEwD4

Valuetainment- The Best Channel for Entrepreneurs!

How Airbnb became a $30 billion success

In Case Study #19 I take a quick look at Airbnb an online community marketplace for people to list, discover, and book accommodations around the world.

Airbnb rocketed to a $1B valuation in 2 years after graduating the Y-Combinator incubator and now boasts a $30B valuation (Q1 2017) after raising over $4B.

This success story includes two very interesting and important lessons:

  1. Get Connected to customers or users early and effectively (don’t guess or rely on research reports).
  2. Find Mentors Early.  Bring in advisors that know the space or have functional expertise.  (And definitely consider applying to an incubator.)

Grab your notebook, take notes and if you see something interesting, please leave a comment or share the video on social media along with your thoughts – join the conversation.

Come learn every Friday and take your company to the next level – subscribe to the Valuetainment channel on YouTube: http://bit.ly/2aPEwD4

Valuetainment- The Best Channel for Entrepreneurs!

How Red Bull Got Its Wings

In Case Study #16 I take a look at the improbable birth of Reb Bull.  How did an Austrian on a trip to Thailand stumble onto a beverage that would redefine an industry?  Did he really discover it as a cure for jet lag?  What did they do when major US competitors launched, Monster, 5-Hour Energy, Rock Star, NoS, burn and Full Throttle?  The story is as compelling as it is interesting.

Grab your notebook, take notes and if you see something interesting, please leave a comment or share the video on social media along with your thoughts.  Either way, I want you to learn AND join the conversation.

To see all of my case studies, please subscribe to Valuetainment channel on YouTube: http://bit.ly/2aPEwD4

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Is Facebook the New Amazon?

In Case Study #15 I take a look at the increasing dominance of Facebook.  From its beginning as a social media destination that crushed MySpace, mighty Facebook has expanded services to make things more interesting for you and me.  Facebook is challenging YouTube not only in casual snippet viewership but it’s driving into long form video.  Add to that the 2012 acquisition of Instagram, now beating Snapchat at the “stories” game, to the expansion into adjacent services such as job postings which should make LinkedIn and Monster nervous, the constant enhancement of the original core offering has been relentless.  Is Facebook the New Amazon?  I think so – but you decide!

Grab your notebook, take notes and if you see something interesting, please leave a comment or share the video on social media along with your thoughts.  Either way, I want you to learn AND join the conversation.

To see all of my case studies, please subscribe to Valuetainment channel on YouTube: http://bit.ly/2aPEwD4

Valuetainment- The Best Channel for Entrepreneurs!

The Rise of Jack Ma and Alibaba

In Case Study #14 I take a look at the rise of Jack Ma, a humble school teacher in China, and Alibaba, the company he founded.  Where did he come from?  Did he really fail the college entrance exam twice?  How did Alibaba face the massive challenge from eBay?  Was the name of the company actually conceived in a coffee shop in Malaysia?  I take a look at all of this and more!

Grab your notebook, take notes and if you see something interesting, please leave a comment or share the video on social media along with your thoughts.  Either way, I want you to learn AND join the conversation.

To see all of my case studies, please subscribe to Valuetainment channel on YouTube: http://bit.ly/2aPEwD4

Valuetainment- The Best Channel for Entrepreneurs!